Apple Cracks Down On Amazon Appstore

Apple filed a complaint against Amazon for infringing on its "App Store" trademark name by using it in their own marketplace for Android apps called the "Amazon Appstore". Bloomberg reports:

"Amazon has begun improperly using Apple's App Store mark in connection with Amazon's mobile software developer program," Apple said in the complaint. Amazon also plans to use the name with a mobile software download service, the complaint states.

What was Amazon thinking? They are very likely to lose this battle against Apple and will most likely have to rename their marketplace for Andriod apps.